2026-07-24
Emotions and Economics: Sentiment Analysis of Online Reviews as a Predictor of Customer Lifetime Value in a Banking Context
Publication
Publication
| Additional Metadata | |
|---|---|
| , , , , , | |
| Kusterer, David Jakob, Ponte, Gillian | |
| hdl.handle.net/2105/78771 | |
| Business Analytics & Management | |
| Organisation | Rotterdam School of Management |
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Dekker, Jacqueline. (2026). Emotions and Economics: Sentiment Analysis of Online Reviews as a Predictor of Customer Lifetime Value in a Banking Context. In Business Analytics & Management.http://hdl.handle.net/2105/78771 |
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