2011-08-11
Explaining New-Product Adoption of food products by the Self-Congruence Theory and moderating effect of Innovativeness
Publication
Publication
| Additional Metadata | |
|---|---|
| Gelper, Dr. S.E.C. | |
| hdl.handle.net/2105/9776 | |
| Business Economics | |
| Organisation | Erasmus School of Economics |
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Janssen, Robbert. (2011, August 11). Explaining New-Product Adoption of food products by the Self-Congruence Theory and moderating effect of Innovativeness. Business Economics. Retrieved from http://hdl.handle.net/2105/9776 |
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