Publication
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September 2013
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Do financially motivated M&A transactions lead to a short-term financial performance increase? Master Thesis
September 2013 -
September 2013
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Being smart and staying sharp the Chinese way Formal and informal Mandarin address in marketing communication Master Thesis
September 2013 -
September 2013
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Does financial performance indicate goodwill impairment Master Thesis
September 2013 -
Short selling and market liquidity Does abnormal short selling decrease market liquidity? Master Thesis
September 2013 -
Brands with societal purposes Investigating the relationship between brand engagement and consumers' willingness to purchase Master Thesis
September 2013