Erasmus University Thesis Repository

Red Bull or death bull? The effects on consumers’ attitudes towards a brand due to a fatal outcome in or due adrenaline marketing Master Thesis

Koopman, C.M.

December 2013
Location determinants of FDI within China A provincial level study Master Thesis

Granneman, A.L.

December 2013
Equity market timing in the presence of trade-off theory- and pecking order theory like behaviour in US firms Master Thesis

Laboyrie, P.L.H.

December 2013
Healthy mayonnaise. Too good to be true? The influence of quality signals on consumer decision making Master Thesis

Twist, J. van

December 2013
The effect of football sponsorships on stock prices of sponsoring firms An event study analysis Master Thesis

Ilic, N.

December 2013
Setting your product apart Foreign branding in advertising Master Thesis

Karstens, J.K.

December 2013
The effect of family control on acquirer returns in mergers and acquisitions Master Thesis

Pelt, G.M.

December 2013
Improving AkzoNobel’s sustainability performance in procurement Extending the supplier management framework with a cross-functional process Master Thesis

Lieshout, S.H. van

December 2013

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