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Implementing Data Analytics: An Attempt to Create Value from Existing CRM Data through Segmentation Analysis and Subsequent Pricing-related Marketing Activities Master Thesis
Alessandri, Christoph
February 2020 -
Management, Open Innovation and Capital Structure in Family Firms: Is There a Link? Master Thesis
Cantamessa, Carlotta
February 2020 -
The Impact of Network Effects on B2B IoT Platforms: A Case Study on Digital Agriculture Master Thesis
Di Marzo, Dario
February 2020 -
The Impact of Weather on Restaurant Reservation Behaviour: Empirical Evidence from India Master Thesis
Diaconu, Iulia
February 2020 -
Identification of the Fundamental Difference Between Students With and Without ADHD in their Pursuit of an Entrepreneurial Career Master Thesis
Engelbrecht, Constantin
February 2020 -
A New Approach for Relationship-Based Customer Clustering in Professional Spectator Sports Master Thesis
Giera, Oliver
February 2020 -
Portfolio Reconfiguration: As a Firm Expands, When Should It Divest? An Integrative Perspective of a Firm’s Expansion and Contraction Decisions Master Thesis
Lauro, Anna Lauro
February 2020 -
Optimising the Website Design of Online Financial Service Providers Master Thesis
Rikkers, Sharon
February 2020