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How can chefs be persuaded? Testing the Elaboration Likelihood Model on professional cooks Master Thesis
Werf, Joost
August 2018 -
Factors influencing the adoption of artificial intelligence-based services within marketing Master Thesis
Hitzert, Bo
August 2018 -
The adoption of cryptocurrencies from an investor perspective - Implications for marketers in the cryptocurrency sector Master Thesis
Probst, Konrad
August 2018 -
Framing messages to stimulate healthy eating Master Thesis
Holstvoogd, Sanne
August 2018 -
Attitude formation towards nutrient-claimed advertisements of zero-sugar soft drinks Master Thesis
Nehrig, Dominik
August 2018 -
Towards ideal recommendation set size for online retailers Master Thesis
van Strijland, Viv
August 2018 -
The positive side of higher prices: Reminding your customers what’s in it for them Master Thesis
van Rijthoven, Erik
August 2018 -
How do people explain income differences Master Thesis
Dressel, Felix
August 2018