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Follower or followed? The impact of social comparison on brand loyalty, in the context of social media Master Thesis
Broere, Marit
July 2019 -
Good mood, good food: The moderating influence of positive and negative emotion on healthiness of food choice for ego-depleted consumers Master Thesis
Klok, Marieke
July 2019 -
Word-of-mouth, the storyteller perspective Master Thesis
Faisca Renda Coelho Santos, Catarina
July 2019 -
The effect of an advertisement’s emotional appeal on charitable giving Master Thesis
Oele, Anne
July 2019 -
Differences between upcycling and recycling in the mass fashion industry: impact of hygiene, utility and reputation on green product value. An H&M case Master Thesis
Herveleu, LĂ©a
July 2019 -
The role of product benefits on sustainable packaging solutions preference Master Thesis
Manzon, Karin
July 2019 -
Do communication types matter in impacting risk perception? Master Thesis
Lee, Sangjin
July 2019 -
The impact of communication format on risk perception - Environmental risks and pro-environmental behavior Master Thesis
Weiss, Simone
July 2019