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Watching the Game(s): The consumption experience and psychological effects of esports entertainment. Master Thesis
Smeets, Jan
July 2020 -
Loyalty Programs: Relationship-building or a scheme Master Thesis
Madeleine Karissa Kargito, Madeleine
July 2020 -
Personified online communication: The relationship between recommendation systems, anthropomorphism, and purchase intention Master Thesis
Arndt, Anabel
July 2020 -
Nudging people into purchasing sustainable personal care products at Etos Master Thesis
Kouwenhoven, Gijs
July 2020 -
#GymTime: Nudging gym members to run to the treadmill Master Thesis
Melief, Pippi
July 2020 -
Nudging consumers on online food ordering platforms Master Thesis
van der Laken, Kim
July 2020 -
Nudging consumers towards organic food alternatives in online supermarkets Master Thesis
Wnorowski, Mateusz
July 2020 -
Risk perception as viewed by consumers: cosmetic surgery advertisements on social media Master Thesis
Wang, Wendy
July 2020