-
The influence of product marketing on Instagram on the consumption behavior of young women Master Thesis
Kalinina, Anna
August 2017 -
How Does Foreign Language Display in Package Influence Chinese Consumer’s Willingness to Pay? – A Consumer Research Focusing on Chinese Cosmetic Market Master Thesis
Huang, Feibai
August 2017 -
The Mediating Role of Self-Perception of Professionalism on the Relation Between an Etsy Seller’s Shop Sales and Their Motivation To Continue Selling Master Thesis
Jonker, Herman
August 2017 -
Premiumization in the Beer Industry: A Research on the Growth of the Craft Beer Industry and an Analysis of Consumers’ Conspicuous Consumption of Craft Beer Master Thesis
Vossen, Madeleine
August 2017 -
The Effect of Model Size on Purchase Intentions Master Thesis
Teubel, Gayan
August 2017 -
The effect of emotion valence on self-gifting in an online context Master Thesis
Morgan, Nicole
August 2017 -
Can training interoceptive skills help reduce impulsive buying tendencies by controlling individual emotional arousal levels? Master Thesis
Merkx, Marjolein
August 2017 -
The Relationship between Online Price Promotions, Consumption Emotions and Purchase Intention and the Moderation Effect of Emotion Regulation Strategy: A Case Study of the “11.11” Chinese Shopping Carnival Master Thesis
Wu, Yingzhao
August 2017