Media & Business
Collection
Collection
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Blurring tradition and modernity: Understanding young Chinese diasporas’ online dating experiences Master Thesis
Tang, Jing
June 2020 -
Do you speak Generation Z? A qualitative study on how the youngest generation is contextualized in modern mediated society through business perspective. Master Thesis
Tiaka, Evangelia
June 2020 -
To what extent does the consumption of National and International Media relate to the development of National, Foreign and Global Identities and how is the development affected by Intercultural Competence? Master Thesis
Teschner, Rebecca
June 2020 -
Out of the Closet into Public Invisibility An Analysis of the Portrayal of ‘Lesbianism’ in Advertising Master Thesis
Schlüter, Anna
June 2020 -
‘Intelligence that will win this war’: Investigating Artificial Intelligence for Conservation Master Thesis
Rusch, Natasha
June 2020 -
Non-sports related product endorsement by Cristiano Ronaldo: celebrity marketing through the eyes of young Greek Instagram users Master Thesis
Roussos, Nikos
June 2020 -
Entertainment’s biggest fan An analysis of Netflix’s brand in Germany established through social media marketing on Instagram Master Thesis
Rogalla, Lisa
June 2020 -
“Are you a Barbie girl?” A diachronic qualitative study on how Barbie’s image changed between 2000-2019, based on the brand’s advertising. Master Thesis
Raftopoulou, Nefeli
June 2020