Media & Business
Collection
Collection
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Between humanitarian crisis and Instagram The communicative role of influencers in promoting solidarity practices after the Russian invasion of Ukraine Master Thesis
Snop, Jakub
January 2024 -
Representation of Children in the Ukrainian Crisis A Multimodal Critical Discourse Analysis of UNICEF’s Instagram posts Master Thesis
Flügge, Marie
January 2024 -
News narratives on migration explained. A production study on Polish news narratives about Ukrainian refugees. Master Thesis
Gajewska, Marcelina
January 2024 -
The perception of Gen Z on the brand image of Shell through its environmental sustainability communication. The perceptions of Generation Z on the brand image of Shell through its environmental sustainability communication on Instagram. Master Thesis
Huizinga, Pieter
January 2024 -
From Bedroom Soundtrack to Success Analyzing Contemporary Promotion Strategies of Upcoming Music Artists on TikTok Master Thesis
Bilý, Edo
January 2024 -
Beyond the animal-testing label: The impact of CSR internal-external congruence on consumer responses Master Thesis
Vuong, Dung
January 2024 -
Consumer Reactions to Synced Advertising in the Netherlands A quantitative study on the relationship between experience with synced advertising, privacy concerns and advertising avoidance on social media Master Thesis
Elven, Jaimy van
January 2024 -
Recycling Fast Fashion: The Impact of Environmental concern on Consumer Behaviour Towards Recycled Products in the Fast-Fashion Industry Master Thesis
Deep, Bhavya
January 2024