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Beef Burger vs. Beet Burger? An examination of altruistic and egoistic packaging designs to promote plant-based meat among vegetarian, flexitarian and meat eating consumers Master Thesis
Ripping, Jozien
July 2017 -
The Stability of Nudged Choices: A Study into the Effect of Price-Nudging, Quasi-Moderated by Loyalty and Product Involvement, on Net Promoter Scores Master Thesis
Hakhof, Mark
July 2017 -
Does habit strength affect nudge effectiveness? Master Thesis
Mulder, Rosalieke
July 2017 -
The effect of label design characteristics: How a label could influence your willingness to purchase fruit Master Thesis
Berg, Thomas
July 2017 -
Decision fatigue: A study of consideration set size and deferral as indicators of choice and information overload in online environments Master Thesis
Alatis, Elaine
July 2017 -
How to drive students to a healthier lunch choice? Master Thesis
Kooij, Marloes
July 2017 -
The Preferred Facebook Advertising on Mobile News Feed for Generation Y Users in the Netherlands Master Thesis
Lee, Pin-Hsuan
July 2017 -
Nudging Online Consumer Behaviour Towards Non-Child Labour Produced Fashion Items Master Thesis
Kanhai, Priyanka
July 2017