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  • Consumer Culture Theory (CCT) and qualitative research Master Thesis

    Ma, Xinyue

    August 2019
  • The evolution of data-oriented careers in the initial career positions of marketing graduates Master Thesis

    Chatzilias, Panagiotis

    August 2019
  • How sweatpants went from sign of defeat to a signal of taking control of one’s life - A qualitative study on casualization of work attire Master Thesis

    Sezer, Yasemin

    August 2019
  • Mind your emotions, mind your wallet, The role of emotion and emotion regulation in consumer behavior Master Thesis

    Kanellopoulos, Anastasis

    August 2019
  • Towards better customer support - Text classification on Twitter Master Thesis

    Tasca, Vlad

    August 2019
  • Personality and careers: The relation between the big five and boundaryless career orientation Master Thesis

    Kruijf, John

    August 2019
  • The Democratization of Innovation: The effect of customer empowerment in new product development (NPD) processes on observer-consumers’ brand equity perceptions and behavioral intentions in the travel goods industry Master Thesis

    Liu, Vanessa

    August 2019
  • The effects of pictorial priming on risk taking propensity levels amongst millennials Master Thesis

    Roelands, Daniel

    August 2019
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