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Effects of Emotion and Peer Pressure on Impulse Buying Master Thesis
Lozeman, Monique
July 2016 -
Understanding dieters: Society pressures and ideals through advertisement Master Thesis
Peze, Karlijn
July 2016 -
Anticipatory Consumer Guilt: A Study on the Purchase Likelihood of Hedonic Products in the Supermarket Environment Master Thesis
Opfergelt, Katharina
July 2016 -
Not if, but when...the effects of cyber crime response on companies' brand perception. Master Thesis
Mathijsen Greenwood, Emily
July 2016 -
Effects of Social Motivation on Intrinsic Motivation and Individual Creativity Master Thesis
Viguurs, Eva
July 2016 -
What could banks do to improve money management of consumers? Master Thesis
Nowee, Laura
July 2016 -
Financial capability of Dutch students in the context of the new loan system Master Thesis
Akachoud, Mansour
July 2016 -
Online persuasion in a B2B market using call to action buttons: the effects of the buying funnel stage and framing effect on message effectiveness Master Thesis
van Loon, Marcel
July 2016