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Teasing Consumers into Talking: How to Design Effective Teaser Advertisements Master Thesis
Tongeren, Kimberly
February 2018 -
A Chatbot Deep-dive into the Uncanny Valley: Are Customers that Experience Chatbots with a More Human Mature More Satisfied with their Customer Service? Master Thesis
Prins, Renske
February 2018 -
Making the Most out of Corporate Venture Capital: The Effect of Investor Characteristics on Subsequent Investee Innovation Performance Master Thesis
Neuteboom, Derek
February 2018 -
Positive and Negative M&A Experience and M&A Performance: The Role of Corporate Development Functions Master Thesis
Landau, Noam
February 2018 -
Values Matter: How Understanding Values Helps to Increase Pro-environmental Behavior in the Residential PV Market Master Thesis
Orth, Samuel
February 2018 -
Goal Setting Reloaded: The Effect of Regulatory Focus on Individual Goal Framing as Minimal or Maximal and the Subsequent Satisfaction of Individuals After Performance Feedback Master Thesis
Tsenova, Ina
February 2018 -
Rapid Leadership Changes in Volunteer-Run Organizations Master Thesis
Bertoli, Angelica
February 2018 -
The Effect of Experience on Quick Knowledge Acquisition in Strategic R&D Alliances: Evidence from the ICT Industry Master Thesis
Blencke, Johannes
February 2018