LinkedIn ads field experiment: In search of quality leads

Additional Metadata
Keywords	LinkedIn, Purchase intention, Advertising, Message relevance
Thesis Advisor	Roos, J.M.T., Li, T.
Persistent URL	hdl.handle.net/2105/20090
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA APA Style APA-ALL Style AAA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Ivanova, P. (2014). LinkedIn ads field experiment: In search of quality leads. In Marketing Management.http://hdl.handle.net/2105/20090

LinkedIn ads field experiment