Sounds right: Market share effects of phonetic symbolism across product dimensions

Additional Metadata
Keywords	Brand names, Phonetic symbolism
Thesis Advisor	Szymanowski, M., Eijk, A.R. van der
Persistent URL	hdl.handle.net/2105/20146
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA Style AAA Style APA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Kosztolányi, M. (2014, August 21). Sounds right: Market share effects of phonetic symbolism across product dimensions. Marketing Management. Retrieved from http://hdl.handle.net/2105/20146

Sounds right