Classification of brand related comments on YouTube

Additional Metadata
Keywords	YouTube, Social media, Brands
Thesis Advisor	Roos, J.M.T., Dalen, J. van
Persistent URL	hdl.handle.net/2105/20280
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA APA Style APA-ALL Style AAA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Noussa, I.I. (2014). Classification of brand related comments on YouTube. In Marketing Management.http://hdl.handle.net/2105/20280

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