The roles of perceived risk and moderating effects of utilitarian and hedonic values in the intentions to use location-based applications

Additional Metadata
Keywords	Privacy policy, Perceived risk, Values, Technology adoption, Mobile applications, Location based
Thesis Advisor	Aydin, Z., Dalen, J. van
Persistent URL	hdl.handle.net/2105/20342
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA APA Style APA-ALL Style AAA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Democrat, D.S. (2014). The roles of perceived risk and moderating effects of utilitarian and hedonic values in the intentions to use location-based applications. In Marketing Management.http://hdl.handle.net/2105/20342

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