2013-12-09
Not always a good deal
Publication
Publication
What factors influence social coupons non-redemption
Additional Metadata | |
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Gelper, S.E.C., Li, T. | |
hdl.handle.net/2105/20480 | |
Marketing Management | |
Organisation | Rotterdam School of Management |
Pakalniskyte, K. (2013, December 9). Not always a good deal. Marketing Management. Retrieved from http://hdl.handle.net/2105/20480
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