The influence of marketing on consumer behaviour of Greeks aged 45 years old and over through social media

Additional Metadata
Keywords	Consumer behaviour, Social media, Greece, Online advertising, Traditional media
Thesis Advisor	Roos, J.M.T., Scheepers, A.W.A.
Persistent URL	hdl.handle.net/2105/20747
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA APA Style APA-ALL Style AAA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Katsampidis, G. (2014). The influence of marketing on consumer behaviour of Greeks aged 45 years old and over through social media. In Marketing Management.http://hdl.handle.net/2105/20747

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