2012-09-28
Word of mouth in social networks
Publication
Publication
Electronic word of mouth in Latin America
| Additional Metadata | |
|---|---|
| , , , | |
| Looman, J.L., Giessner, S.R. | |
| hdl.handle.net/2105/20895 | |
| Marketing Management | |
| Organisation | Rotterdam School of Management |
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Iriarte, A. (2012, September 28). Word of mouth in social networks: Electronic word of mouth in Latin America. Marketing Management. Retrieved from http://hdl.handle.net/2105/20895 |
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