2013-09-25
Why consumers do not redeem coupons via daily deals websites
Publication
Publication
Additional Metadata | |
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Gelper, S.E.C., Hoogervorst, N. | |
hdl.handle.net/2105/20900 | |
Marketing Management | |
Organisation | Rotterdam School of Management |
Theuns, C.A. (2013, September 25). Why consumers do not redeem coupons via daily deals websites. Marketing Management. Retrieved from http://hdl.handle.net/2105/20900
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