2013-06-28
How certification seals and benefit claims influence the purchase intention for products with high information asymmetry
Publication
Publication
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Rekom, J. van, Vries, H.J. de | |
hdl.handle.net/2105/21089 | |
Marketing Management | |
Organisation | Rotterdam School of Management |
Teichmann, S. (2013, June 28). How certification seals and benefit claims influence the purchase intention for products with high information asymmetry. Marketing Management. Retrieved from http://hdl.handle.net/2105/21089
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