From Groupon price promotions to purchase intentions at full prices: The mediating role of perceived quality

Additional Metadata
Keywords	Groupon, Price promotions, Purchase intention, Perceived quality
Thesis Advisor	Gelper, S.E.C., Koppius, O.R.
Persistent URL	hdl.handle.net/2105/21171
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA Style AAA Style APA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Kordos, N. (2012, September 19). From Groupon price promotions to purchase intentions at full prices: The mediating role of perceived quality. Marketing Management. Retrieved from http://hdl.handle.net/2105/21171

From Groupon price promotions to purchase intentions at full prices