2013-06-26
Global versus local brands
Publication
Publication
The perceptions of consumers in the Netherlands
Additional Metadata | |
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, , , , | |
Fuchs, C., Gubby, H.M. | |
hdl.handle.net/2105/21432 | |
Marketing Management | |
Organisation | Rotterdam School of Management |
Maat, S. van de. (2013, June 26). Global versus local brands. Marketing Management. Retrieved from http://hdl.handle.net/2105/21432
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