2012-12-18
The successfulness of online price promotions
Publication
Publication
The case of online daily offers via Groupon
Additional Metadata | |
---|---|
, , , | |
Gelper, S.E.C., Houwelingen, G.G. van | |
hdl.handle.net/2105/21754 | |
Marketing Management | |
Organisation | Rotterdam School of Management |
Kortenhorst, M.M. (2012, December 18). The successfulness of online price promotions. Marketing Management. Retrieved from http://hdl.handle.net/2105/21754
|