Personal care products: Premium-based promotional offers

Additional Metadata
Keywords	Sales promotions, Premium, Purchase intention, Personal care industry/market/sector
Thesis Advisor	Klooster, E. van 't , Kavadis, N.
Persistent URL	hdl.handle.net/2105/21762
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA Style AAA Style APA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Bellou, V. (2011, September 22). Personal care products: Premium-based promotional offers. Marketing Management. Retrieved from http://hdl.handle.net/2105/21762

Personal care products