Brand preference on beer: Drivers that influence consumers on their decision

Additional Metadata
Keywords	Brand preferences, Beer industry/market/sector, Consumer characteristics, Country of origin, Prices
Thesis Advisor	Ataman, M.B., Kavadis, N.
Persistent URL	hdl.handle.net/2105/21786
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA APA Style APA-ALL Style AAA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Drosos, D.I. (2011). Brand preference on beer: Drivers that influence consumers on their decision. In Marketing Management.http://hdl.handle.net/2105/21786

Brand preference on beer