2011-09-26
Extending the Red Bull brand
Publication
Publication
Influence of brand extensions on brand image
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Looman, J.L., Nijholt, J.J. | |
hdl.handle.net/2105/21896 | |
Marketing Management | |
Organisation | Rotterdam School of Management |
Petronis, V. (2011, September 26). Extending the Red Bull brand. Marketing Management. Retrieved from http://hdl.handle.net/2105/21896
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