2011-12-09
Tweak your tweets
Publication
Publication
Tweet attributes that increase tweeters’ likeliness to produce E-WOM on Twitter
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, , , , , | |
Szymanowski, M., Eijk, A.R. van der | |
hdl.handle.net/2105/21907 | |
Marketing Management | |
Organisation | Rotterdam School of Management |
Schouls, A.J. (2011, December 9). Tweak your tweets. Marketing Management. Retrieved from http://hdl.handle.net/2105/21907
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