CSR and its role in competitive positioning

Additional Metadata
Keywords	Purchase intention, Positioning, Consumer company identification, Attribution
Thesis Advisor	Berens, G.A.J.M., Bergh, B. van den
Persistent URL	hdl.handle.net/2105/21971
Series	Global Business & Sustainability
Organisation	Rotterdam School of Management
Citation APA APA Style APA-ALL Style AAA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Karaivanova, I.P. (2011). CSR and its role in competitive positioning. In Global Business & Sustainability.http://hdl.handle.net/2105/21971

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