2014-08-21
Fashion experienced through apps
Publication
Publication
Influence of branded mobile apps on customer engagement
| Additional Metadata | |
|---|---|
| , , | |
| Aydin, Z., Consiglio, I. | |
| hdl.handle.net/2105/22059 | |
| Marketing Management | |
| Organisation | Rotterdam School of Management |
|
Lasota, K.M. (2014, August 21). Fashion experienced through apps: Influence of branded mobile apps on customer engagement. Marketing Management. Retrieved from http://hdl.handle.net/2105/22059 |
|