Advertising to Dutch bilinguals: The effectiveness of the English language used in different product advertisements

Additional Metadata
Keywords	Advertising, Bilingualism, Netherlands
Thesis Advisor	Puntoni, S., Ginkel, W.P. van
Persistent URL	hdl.handle.net/2105/22199
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA Style AAA Style APA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Scheepers, A.H.J.M. (2012, December 12). Advertising to Dutch bilinguals: The effectiveness of the English language used in different product advertisements. Marketing Management. Retrieved from http://hdl.handle.net/2105/22199

Advertising to Dutch bilinguals