The effect of color on perceived package size and the influence of healthy and unhealthy food: An experimental research

Additional Metadata
Keywords	Packaging, Colours, Food industry/market/sector, Size
Thesis Advisor	Ordabayeva, N., Berens, G.A.J.M.
Persistent URL	hdl.handle.net/2105/22281
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA Style AAA Style APA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Sep, M.C.S. (2014, March 13). The effect of color on perceived package size and the influence of healthy and unhealthy food: An experimental research. Marketing Management. Retrieved from http://hdl.handle.net/2105/22281

The effect of color on perceived package size and the influence of healthy and unhealthy food