2011-06-30
Power to the people!
Publication
Publication
Does market concentration play a role in the effectiveness of co-creation?
| Additional Metadata | |
|---|---|
| , , | |
| Fuchs, C., Acar, O.A. | |
| hdl.handle.net/2105/22351 | |
| Marketing Management | |
| Organisation | Rotterdam School of Management |
|
Bakker, P.A. (2011, June 30). Power to the people!: Does market concentration play a role in the effectiveness of co-creation?. Marketing Management. Retrieved from http://hdl.handle.net/2105/22351 |
|