2012-09-25
Predicting future outcomes using social media
Publication
Publication
An investigation into the predictive capabilities of Twitter data for the sales of music releases
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, , , , | |
Levallois, C., Li, T. | |
hdl.handle.net/2105/22395 | |
Marketing Management | |
Organisation | Rotterdam School of Management |
Cheung, W. (2012, September 25). Predicting future outcomes using social media. Marketing Management. Retrieved from http://hdl.handle.net/2105/22395
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