2012-03-15
Can internationally orientated startup firms obtain more performance from marketing campaigns on the social media than start-up firms who do not make use of the social media
Publication
Publication
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Bruggen, G.H. van, Dalen, J. van | |
hdl.handle.net/2105/22493 | |
Marketing Management | |
Organisation | Rotterdam School of Management |
Askarian, S.A. (2012, March 15). Can internationally orientated startup firms obtain more performance from marketing campaigns on the social media than start-up firms who do not make use of the social media. Marketing Management. Retrieved from http://hdl.handle.net/2105/22493
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