Positive product-to-product contagion

Additional Metadata
Keywords	Product attributes, Product evaluation, Consumers, Contagion
Thesis Advisor	Overveld, W.J.M. van, Stam, D.A.
Persistent URL	hdl.handle.net/2105/22648
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA Style AAA Style APA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Chen, S. (2014, August 31). Positive product-to-product contagion. Marketing Management. Retrieved from http://hdl.handle.net/2105/22648

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