The effect of different types of rewards on brand loyalty

Additional Metadata
Keywords	Rewards, Brand loyalty, Gratitude, Reciprocity
Thesis Advisor	Lisjak, M., Bogenrieder, I.
Persistent URL	hdl.handle.net/2105/22894
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA APA Style APA-ALL Style AAA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Kloet, T.A. (2014). The effect of different types of rewards on brand loyalty. In Marketing Management.http://hdl.handle.net/2105/22894

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