The influence of rhetorical figures on brand personality and attitude

Additional Metadata
Thesis Advisor	Puntoni, S., Stam, D.A.
Persistent URL	hdl.handle.net/2105/23000
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA APA Style APA-ALL Style AAA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Radionova, A. (2009). The influence of rhetorical figures on brand personality and attitude. In Marketing Management.http://hdl.handle.net/2105/23000

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