The enchantment of health and the secrets of the environment: A cause related marketing dilemma

Additional Metadata
Thesis Advisor	Rekom, J. van, Berens, G.A.J.M.
Persistent URL	hdl.handle.net/2105/23054
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA Style AAA Style APA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Christodoulou, M. (2009, December 16). The enchantment of health and the secrets of the environment: A cause related marketing dilemma. Marketing Management. Retrieved from http://hdl.handle.net/2105/23054

The enchantment of health and the secrets of the environment