2012-06-14
The influence of product target information on ad evaluations and purchase intention in private and social settings
Publication
Publication
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Osselaer, S.M.J. van, Berens, G.A.J.M. | |
hdl.handle.net/2105/23062 | |
Marketing Management | |
Organisation | Rotterdam School of Management |
Marajie, M. el. (2012, June 14). The influence of product target information on ad evaluations and purchase intention in private and social settings. Marketing Management. Retrieved from http://hdl.handle.net/2105/23062
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