2010-03-25
Avatar marketing
Publication
Publication
Investigating the attitude of the players towards product placement in virtual worlds
Additional Metadata | |
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Szymanowski, M., Baalen, P.J. van | |
hdl.handle.net/2105/23292 | |
Marketing Management | |
Organisation | Rotterdam School of Management |
Stamos, A. (2010, March 25). Avatar marketing. Marketing Management. Retrieved from http://hdl.handle.net/2105/23292
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