The perceived value of framing price promotions

Additional Metadata
Keywords	Perceived value, Price promotions, Framing, Reference pricing
Thesis Advisor	Bergh, B. van den, Halderen, M.D. van
Persistent URL	hdl.handle.net/2105/23324
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA Style AAA Style APA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Mulder, C.M. (2010, September 24). The perceived value of framing price promotions. Marketing Management. Retrieved from http://hdl.handle.net/2105/23324

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