2014-03-26
Price, seals and health claims: a striking combination?
Publication
Publication
The influence of product signals on perceived conscientiousness, brand trust, perceived quality and purchase intention
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Rekom, J. van, Vries, H.J. de | |
hdl.handle.net/2105/23673 | |
Marketing Management | |
Organisation | Rotterdam School of Management |
Smal, P.J. (2014, March 26). Price, seals and health claims: a striking combination?. Marketing Management. Retrieved from http://hdl.handle.net/2105/23673
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