Good things come in small packages: The effect of elongation bias on perceptions of volume and quality

Additional Metadata
Keywords	Packaging, Shape, Quality, Bias, Elongation
Thesis Advisor	Bergh, B. van den, Naeije, W.J.
Persistent URL	hdl.handle.net/2105/23951
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA APA Style APA-ALL Style AAA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Lin, S.T. (2014). Good things come in small packages: The effect of elongation bias on perceptions of volume and quality. In Marketing Management.http://hdl.handle.net/2105/23951

Good things come in small packages