Good things come in small packages: The effect of elongation bias on perceptions of volume and quality

Additional Metadata
Keywords	Packaging, Shape, Quality, Bias, Elongation
Thesis Advisor	Bergh, B. van den, Naeije, W.J.
Persistent URL	hdl.handle.net/2105/23951
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA Style AAA Style APA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Lin, S.T. (2014, August 29). Good things come in small packages: The effect of elongation bias on perceptions of volume and quality. Marketing Management. Retrieved from http://hdl.handle.net/2105/23951

Good things come in small packages