Adoption of the net promoter score: Which factors influence the adoption of the net promoter score and other customer value metrics?

Additional Metadata
Thesis Advisor	Verlegh, P.W.J., Eijk, A.R. van der
Persistent URL	hdl.handle.net/2105/24001
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA Style AAA Style APA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Deursen, M. van. (2009, September 10). Adoption of the net promoter score: Which factors influence the adoption of the net promoter score and other customer value metrics?. Marketing Management. Retrieved from http://hdl.handle.net/2105/24001

Adoption of the net promoter score