2009-09-10
Adoption of the net promoter score
Publication
Publication
Which factors influence the adoption of the net promoter score and other customer value metrics?
Additional Metadata | |
---|---|
Verlegh, P.W.J., Eijk, A.R. van der | |
hdl.handle.net/2105/24001 | |
Marketing Management | |
Organisation | Rotterdam School of Management |
Deursen, M. van. (2009, September 10). Adoption of the net promoter score. Marketing Management. Retrieved from http://hdl.handle.net/2105/24001
|