Web usability and web traffic in consumer brands’ web sites

Additional Metadata
Keywords	Websites, Web usability, Brands
Thesis Advisor	Looman, J.L., Dul, J.
Persistent URL	hdl.handle.net/2105/24200
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA APA Style APA-ALL Style AAA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Vermorel, A. (2011). Web usability and web traffic in consumer brands’ web sites. In Marketing Management.http://hdl.handle.net/2105/24200

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