The role of consumer decision making styles on different types of private labels

Additional Metadata
Keywords	Brand positioning, Consumer behaviour, Decision making, Private labels
Thesis Advisor	Klooster, E. van ‘t, Vries, H.J. de
Persistent URL	hdl.handle.net/2105/24320
Series	Marketing Management
Organisation	Rotterdam School of Management
Citation APA APA Style APA-ALL Style AAA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Kahraman, N. (2014). The role of consumer decision making styles on different types of private labels. In Marketing Management.http://hdl.handle.net/2105/24320

Publication